Behavior Secures Growth for Top Banks

Human Digital Behavior

Human digital behavior—how an online user navigates a form when entering personal information they should know—yields insight into whether or not someone is who they claim to be. Human digital behavior is untapped knowledge for banks and financial institutions. With behavior, they can assess the actual human being in real-time,and not just assess the applicant’s data.

This same behavior knowledge dramatically improves the account opening processes, which are more efficient, yield greater conversion, and are more profitable as a result.

Behavioral analytics from NeuroID are a key part of account opening at the premier financial institutions of the world.”

Using Behavior Unites Three Different Teams Across the Bank

Fraud Teams.

Risk Officers at the top banks use behavior to see fraud faster, detecting fraud with 90% precision early, even before an applicant presses submit.

Also, behavior is a unique lens that often catches the fraud that slides through a traditional fraud stack.

Revenue Teams.

Behavior decreases false declines by triggering a better experience for truthful applicants. This improves abandonment rate, conversion and new account acquisition.

No previous information on the applicant is necessary to realize conversion benefits.

Finance Teams.

The earlier that applicants can be identified, the more money a business saves. Be precise with your identity checks. Don’t spend on a credit data call for a fraudster. Send fewer applicants to manual review.