Human digital behavior – how an online user navigates a form when entering personal information they should know – yields insight into whether or not someone is who they claim to be.
A Top 5 Bank used behavioral analytics from NeuroID to prescreen identity, which helped them to:
Catch Fraud Faster: Behavior can catch more than 90% of all fraudsters before they even submit applications.
Stop Wasting Money: Fraudulent applicants can have expensive and unnecessary data calls ties to account openings. Behavior helped detect these unnecessary checks, resulting in greater efficiency and cost savings.
Catch More Fraud: Behavior is unique in that it doesn’t rely on what personal information is used, but rather it assesses how that information is entered. With this new lens, more fraud was caught that previously snuck through.